Introducing the next era of Duende IdentityServer.

Read our CEO’s announcement

White-Label Identity, Out of the Box

Bundle a complete, standards-compliant identity engine into your product and ship it under your own brand. Your customers get authentication, SSO, and token security out of the box with no separate setup, no visible third-party dependency.

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Challenge

Your Customers Need Identity, But Building It Isn't Your Business

You build software products - not identity infrastructure. But your customers expect enterprise-grade authentication, SSO, and token security as part of what you ship. Building it from scratch creates massive engineering overhead, ongoing maintenance burden, and security liability. Buying a SaaS identity service means your customers inherit a vendor dependency - and per-user pricing that scales against your margins.

Impact

Build It and Own It Forever

Without embeddable identity infrastructure, ISVs and platform builders face a painful tradeoff: invest engineering months building custom auth, which becomes your team's permanent side project; or you lock your customers into a SaaS dependency with unpredictable pricing that erodes your margins as they grow. Both options create risk.

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Trusted by over 2,500 of the world's most standards-based and security-conscious organizations

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Solution

Embed Enterprise-Grade Identity, Keep Building Your Product

Duende's redistribution licenses let you bundle IdentityServer directly into your software - delivering standards-compliant authentication, SSO, and token security to your customers as a native capability of your platform. Identity becomes a feature you ship, not a project you maintain.

White-Label Identity, Out of the Box

Bundle a complete, standards-compliant identity engine into your product and ship it under your own brand. Your customers get authentication, SSO, and token security out of the box with no separate setup, no visible third-party dependency.

Redistribution License Model

Duende’s redistribution license is bound to a product you create and allows for bundled distribution to your end customers. Your customers don't need their own Duende license — it's covered by yours.

Full SDK Control

Your customers get the same fully customizable, .NET-native identity engine that powers 2,500+ organizations, embedded in your product, controlled by your configuration, deployed in their environment.

Modular Add-Ons - Extend When You're Ready

Add the capabilities you need as a flat-fee or usage-based add-on. Redistributors can now extend the embedded identity layer with User Management, SAML, Financial-grade Security & Conformance, and more - delivering additional value to your customers without building it yourself.

Benefit

Identity as
a Product Feature, Not a Project

Stop maintaining identity as a parallel engineering effort. Embed it, ship it, and get back to the product your customers are paying for.

Ship Faster

Embed tested, standards-compliant identity instead of building custom auth. Your team focuses on your product, not the identity plumbing.

Protect Your Margins

We offer transparent licensing that scales with your product, not against your margins.

Enterprise-Ready by Default

Your customers get OAuth 2.0, OIDC, SSO, MFA, and token security built into your product — without requiring their own identity infrastructure investment.

Self-Hosted, Customer-Controlled

Your customers deploy in their environment — on-prem, cloud, air-gapped. No SaaS dependency. Full data sovereignty for regulated industries.

Self-Hosted Governance

Keep AI governance inside your infrastructure. No SaaS dependency for your most sensitive automation.

Get Started

Ready to embed identity into your organization? Explore our pricing or talk to our experts for a custom setup.

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